Tell HN: Google Search to begin using opaque redirect URLs on search results

Recently, for a couple of months, I noticed that Google Search began to replace its /url?q=<encoded url> links into a more opaque one (/goto?url=<internal identifier>) randomly (indication of A/B testing) on my logged-out private browsing sessions.

The old one (intermediate link with /url?sa=...q=...) will either be presented immediately after loading the page, or after the mouse has been held down at the anchor/link (can be prevented by extensions), or not rewritten at all (maybe if something called the "anchor ping" feature is supported). The URL can be easily decoded to the intended destination, either manually (with things like URLCheck or ClearURLs), or automatically (ClearURLs, or maybe adblockers or other privacy extensions)

The newer one (/goto?url=) seems to include a seemingly random base64-encoded bytes, which I can't figure out on how to decode it back (might be an internal identifier instead of an embedded URL), except by visiting the link itself.

I suspect that they are doing this to track users more reliably, or to mitigate search results page scrapers.

What are your thoughts?

6 points | by exploraz 22 hours ago

4 comments

  • AznHisoka 10 hours ago
    My guess is to combat scrapers. They have been suing companies that scrape Google lately (they lost a recent one)
    • hurfdurf 1 hour ago
      The clear URLs are still in the site's source, though.
      • AznHisoka 38 minutes ago
        That is an additional step for people who want to buy the scraped data though. They have to crawl the actual URLs to see what it points to
  • marcoparisi 13 hours ago
    My advice is: switch to Brave and de-Google your life.

    If you're interested in privacy and data sovereignty: https://ownyourdatamp.substack.com/ + https://www.meishiapp.com/

  • exploraz 21 hours ago
    I encountered that on Firefox (with privacy setting both on strict, and I think also on default protection last time I encountered that) both on Android and desktop, and also Safari (iOS). Not sure about Chrome though.
  • leros 18 hours ago
    They're probably tracking click throughs and what placement you saw, what AB tests were visible, etc.